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HEALTH & WELLNESS — CAMEROON

Tan Health & Wellness

WebsiteBookingPatient resourcesUX/UISEO
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Aperçu du projet Tan Health & Wellness
01 — THE CHALLENGE

Present a specialized medical practice, establish the practitioner’s credibility, explain complex treatments and convert visitors into booking requests.

02 — THE OBJECTIVE

Establish the credibility of a specialized medical practice and convert visitors into booking requests, without needless jargon.

03 — THE APPROACH

An experience centered on medical trust, expertise and the patient journey — rather than a simple institutional website.

04 — THE SOLUTION

A four-step patient journey — diagnosis, consultation, treatment plan, follow-up — with online booking, insurance information and telehealth.

4-step patient journey
Online booking
Insurance information
Telehealth
Patient resources
05 — THE EXPERIENCE

Reassuring navigation centered on medical trust: every page reduces uncertainty and moves the visitor closer to booking.

06 — THE TECHNOLOGY
WebsiteBookingAnalyticsSEO
07 — THE RESULTS

A four-step journey (diagnosis, consultation, treatment plan, follow-up), with online booking, insurance information and telehealth.

98%
satisfaction
5.0/5
across 50+ reviews
< 2h
response time
« The result went beyond our expectations. »
Mr Tankeu Jovanie — CEO, TaN Health & Wellness
08 — THE TAKEAWAY
In healthcare, conversion follows trust: showing expertise and clarifying the journey beats piling on arguments.

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